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DORALÍ

Project Type

Branding, Visual Identity, Printed Materials, Social Media

Data

2022

Location

Brazil

Type of Business

Ice Cream Shop

Doralí entered the ice cream shop market with a mission to infuse sweetness, friendliness, fun, and modernity into the customer experience. They needed a visual identity that could express these feelings effectively. The choice of red and pink colors, delicate typography, exclusive illustrations, and every other aspect of the identity we developed stemmed from the direction we crafted with Doralí for their branding.

Developed in partnership with Agência Amarelo

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